Seller agreement amazon india

Invoice, Food Declaration, FSSAI License, All sided images of the product packaging OR Bureau of Indian Standards (BIS) License

Baby cereal, baby health drinks, other baby food Baby Feeding Invoice, all sided images of the product packaging OR Bureau of Indian Standards (BIS) License Feeding bottles, feeding spoons Food & Grocery products Grocery & Gourmet Products Food Declaration, FSSAI License (other requirements differ based on product)

Food & beverage products which can be stored/transported at ambient temperature and with shelf life>=3 months

Invoice, Food Declaration, FSSAI License, All sided images of the product packaging OR Bureau of Indian Standards (BIS) License

Baby cereal, baby health drinks, other baby food Health, Hygiene & Medicine Feminine Hygiene Invoice, All sided images of the product or packaging Tampons, Feminine wipes Medical Supplies and Equipment Invoice, All sided images of the product or packaging Thermometer, Blood Pressure Meters Invoice, All sided images of the product or packaging Cosmetics, Lotions, Soaps Dietary Supplements Invoice, Food Declaration/FSSAI OR OR Ayush Drug License (For Ayurvedic products only) Health supplements, Herbal teas Kitchen Products Cooking Tools Invoice, All sided images of the product or packaging Blenders, Food Processors, Slow Cookers Pet Products Invoice, All sided images of the product or packaging Pet food, Pet grooming products Protected Brands Any category/product Invoice AND/OR Brand Letter of Authorization Radio Controlled Toys Invoice, All sided images of the product or packaging Radio Controlled Cars or Planes Learning Toys Invoice, All sided images of the product or packaging Puzzle toys or electronic toys for learning Outdoor and Sports Toys Invoice, All sided images of the product or packaging Dart guns, soft balls Toy Building Blocks Invoice, All sided images of the product or packaging Play bricks, construction toys Other categories Silver Jewelry Invoice & Silver Purity Certificate Silver bangles, pendants Large Appliances Detailed and authentic catalogue, warranty promise (India) ACs, Refrigerators, Washing Machines and Dish Washers Invoice or Licenses for rights owner

Please note that you may be requested for information or documentations in addition to what has been mentioned above

Fees

Amazon offers flexible options for sellers to cater to your unique business needs and goals. Factors that determine the fees involved include the selling plan you opt for, product category and fulfilment strategy amongst other variables.

销售佣金

Referral Fees/
Sell On Amazon Fees Product category based fees
Starts at 2%, varies based on product category

手续费

Closing Fees Based on price of item sold
starts at ₹ 5, Varies by product price range

物流费用

Weight Handling Fees Fees for Shipping/Delivery
starts at Rs. 29 per item shipped, varies by item volume & distance

月服务费

Other Costs Based on program/service
Only applicable for certain Fulfillment Channel, programs or services
*Fees are accurate as of 23 May 2022

Why Fulfilment by Amazon (FBA)?

Fulfilment by Amazon (FBA) is an order fulfilment service that empowers businesses to scale by providing access to Amazon’s logistics network. Store your products in Amazon’s fulfilment centres and we will pick, pack and ship them as orders are made. We also handle customer service and returns to provide a reliable e-commerce fulfilment that delights customers.

Benefits of FBA

Attract more customers with Amazon Prime free* shipping

FBA products are eligible for free* shipping for Amazon Prime members to 99.9% of India’s serviceable pincodes. The Prime logo is displayed on selected FBA listings so customers know that Amazon manages the order fulfilment, allowing you to attract more customers.

*Terms and conditions apply.

Customers enjoy Amazon’s reliable customer service

With FBA, you can tap on Amazon’s globally extensive customer service network to manage customer enquiries. We also handle the refunds and returns for your FBA orders, offering a comprehensive solution for your logistics needs.

Cost-effective fulfilment services

You will only be charged fulfilment fees when an order has been fulfilled by us. Note that fees may be charged for storage, order removals, return processing and unplanned services if necessary. Use the FBA revenue calculator to see real-time cost comparisons between your fulfilment and FBA.

Success stories

Happyganics

Hai Thien

Fair Havens

MaryCraft

Handmade Hereos

Glittery Craft

The pandemic was very bad for us. We redirected our business online to our Amazon store and it opened our doors to the world.

Dawn and Leslie Happyganics | Singapore

Sending my special recipes all over the globe. Now I feel like I'm cooking for all the people who wanted me to cook for them.

Thanh Nguyen Hai Thien | Vietnam

We are based here in Singapore, but able to sell across the world…More than half of our total sales come from Amazon.

Jason and Karen Fair Havens | Singapore

Amazon offers me a great tool to enter the world market. Our sales have increased by 150% since we started selling on Amazon in 2015.

Mary Nguyen MaryCraft | Vietnam

Thanks to Amazon, we have been able to take Handmade Heroes to a whole new level. our sales have increased by an incredible 760%.

Lynsey Lim Handmade Hereos | Malaysia

Amazon has helped me fulfill my dream of having my own successful global business…Our business has grown by 400% in one year since we started selling on Amazon in late 2016.

Connie Tan Glittery Craft | Malaysia

Frequently Asked Questions

Get answers to the frequently asked questions about selling on Amazon India. How can I start selling in India?

You can start selling in India through FBA (Fulfilled by Amazon) model by partnering with Amazon's Service Provider Network. You can reach out to the Amazon team through email (globalsellingindia@amazon.com) or click on the form link below to get started.

I heard that there are multiple modes for entering Amazon India? What kinds of seller qualifications are needed to enter?

Two entry modes have been opened in India: Fulfillment by Amazon (FBA) and Merchant Fulfillment Network (MFN).

If you choose FBA, you will need the qualifications of an Indian company with a local Indian holding more than 51% of the shares OR you can obtain Indian company qualifications by partnering with service providers OR setting up your own business in India.

Alternatively, you can partner with Distributors as well to expand your business in India.

Do I need to partner with an Indian company to sell in India?

Yes, to sell with FBA Program, you would need to partner with a service provider in India. Amazon will connect you with a service provider to get you started. Alternatively, an Indian distributor can also be used to sell on Amazon.in.

How is FBA different in India than other stores?

Indian regulations do not permit global entities to engage in direct B2C (business to customer) retail. Amazon assists brands by connecting them with an Indian third-party company to help with listing their selection in the FBA model.

Outside of this model, international brands can launch on FBA by:
(1) setting their own entity in line with the FDI norms, or
(2) partnering with an Import service provider/distributor/Amazon in an outright purchase model.

I heard that the Singapore or another country Brand Registry can be used to protect goods in Amazon India?

Generally, if sellers want to apply for brand registration in India, they need to apply for trademark registration in India first (the application time is usually 9 months to one year). In order to protect the rights and interests of sellers who have created brands on other sites but have not registered their trademarks in India yet, we currently allow sellers to authorize the brand registration of other Amazon countries on Amazon India through the form of "role assignment".

The advantages of successful authorization are:
1. Brand protection, prevent and combat counterfeit goods;
2. Allow sellers to build graphic detail pages, along with Brand stores.
If sellers want to protect the brands fundamentally, they would still need to apply for trademark registrations in India.

Which products need to undergo category review in India?

Sellers need to go through category review while creating a listing to complete the creation. For details, please follow the guidelines on the listing creation page to complete. Sellers are usually asked to provide purchase invoices, brand authorization and other information.

For the specific procedures, sellers can reach out to their Amazon account manager or contact Seller Support for guidance on how to get approval for any restricted categories.

What are the charges/fees for selling on Amazon?

You will have to pay a referral fee and closing fee on each item sold on Amazon.in. For all products, a percentage of the total sales price paid by the buyer (including item price, any shipping or gift-wrap charges charged by the seller) is deducted as a referral fee.

What is the payment method of the India site ?

For sellers using Fulfillment by Amazon (FBA), Amazon will pay in rupees and the third-party service provider will make the payments to the sellers. You would need to communicate with the third-party service provider (as part of Amazon Service provider network) about the procedures.